Personalized Promotional Items Ecommerce Company

Business Description

For sale is a 28-year-old e-commerce business that sells personalized promotional items for internal and external branding. The company offers “swag” for incentive programs, trade shows/events, promotional giveaways, and employee uniforms, among additional items. Examples of items sold are; personalized apparel, awards, bags/totes, desk/office products, client gifts, and the business’s best-selling product logo mats, with the average order between $3000-$5000. This business is woman-owned and veteran-run.

Profit margins are higher than average due to 1) a partnership with the largest US-based promotional merchandise distributor, which reduces COGS for the business and increases buying power, and 2) longstanding direct relationships with overseas suppliers.

To grow the business, a new owner can increase ad spend in the active marketing campaigns or expand the company’s presence through personal branding for online influencers. The company also holds a GSA contract with the US government, which can be used to scale up government-wide sales.

This business is SBA-Prequalified for an eligible buyer.



Financial Overview

Asking Price: $1,750,000

Revenue: $1,460,000

Income: $715,000

Multiple: 2.45x

The listing is either pending or closed so the NDA cannot be signed